Why AV Technology?
Audio visual technology is an effective tool that serves a variety of purposes. Though organizations have a broad range of reasons for implementing audio visual technology, generally the reasons fall into four basic categories.
Efficiency & Effectiveness
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Presentation technologies and video conferencing tools can help you conduct more efficient meetings. By ensuring that everyone in the room can see and hear the presentation, easily take notes, and interact with the presenter, you ensure that participants are more engaged and will walk away from the presentation with a stronger sense of involvement.
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In addition, your meetings can be much more effective. Consider an audio conference call, when large groups have difficulty communicating effectively. Some people talk a lot, while others may not speak at all. There are interruptions, and often you can’t tell who is speaking. Video conferencing technologies allow people to see one another and interact almost as effectively as if they were meeting in person.
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Audio visual technology can be used for more effective and efficient training deployment. Whether you use these technologies in a room designed specifically for training, or create interactive training tools and presentations that can be distributed throughout your organization using broadcast or IP technologies, you have the ability to reach your entire audience quickly, efficiently and effectively.
Community Building
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When it comes to national or global team meetings, audio visual technology allows more people to be involved in the process than the minimal numbers who can be involved when travel is required.
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Video conferencing technology can create and enhance a sense of community between employees in a geographically dispersed company. By enabling many participants to be involved, and everyone to be seen, as well as to have a voice, people can get to know each other and interact with one another almost as effectively as they would if they were in the same room.
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In addition, technology can improve multi-level communications. For instance, managers and executives can meet face to face with employees in multiple locations across multiple time zones
Workforce Attraction & Support
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With all the advances in technology, and the prevalence of technology throughout so many people’s lives, it’s becoming increasingly important for organizations to upgrade their technologies, simply to stay competitive.
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Traditionally, organizations used technology to draw clients. But the times are changing, and the shift has been to use technology to attract and engage the workforce. The new reality is to recruit the best and brightest, and keep your workforce engaged by offering more than a computer with MS Office technology and the traditional “Dilbert” cubicle.
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The technology trend has a lot to do with this fact: the new generations entering or about to enter the workforce have been inundated with technology throughout their entire lives. To attract and retain top talent from this workforce pool, organizations have to create environments in which this generation will be motivated; environments that meet their basic technology expectations.
Image & Reputation
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Some organizations implement technology purely to enhance their image. Because image and branding are very important to these organizations, the image or brand must be memorable and motivating.
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Audio visual technology is occasionally implemented to create a high-tech image for a company or organization. Particularly for schools and universities, technology is seen as a huge draw for new students.
Learn more
To learn about some of the real-life technologies that we integrate as a part of an audio visual systems integration project, see AV Integration.
If you’d like to talk to an AVI Systems team member about your own reasons for implementing audio visual technologies, please contact us or call 800.488.4954.